High-leverage Innovation, Part One: Spending and Performance
Knowledge@Wharton Audio Articles
Knowledge@Wharton is the online research and business analysis journal of the Wharton School of the University of Pennsylvania. Launched in 1999 to disseminate knowledge from the school and other sources to a global business audience, it is published in English, Spanish, Portuguese and Chinese. The Knowledge@Wharton Network has more than 1,000,000 registered users worldwide.
High-leverage Innovation, Part One: Spending and Performa...
Mon Nov 10 05:00:00 EST 2008
Money isn't the key to successful innovation. In fact, many companies spend far less than their competitors on R... 
